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Stop Selling Features. Sell the Feeling of Relief
People don’t pay for lots of features. They pay for something that feels easy and doesn’t cause stress. When it looks simple and reliable, the price matters less.
25 November 2025
The Psychology of Value: Why people pay more for the same thing
People often choose the more expensive option not because it's better on paper, but because it feels better.
17 November 2025
Predicting User Intent from Micro Actions
Micro actions show intent with surprising accuracy, enabling real-time understanding without relying on explicit actions like sign-ups or submissions.
10 November 2025
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Oh, that would be amazing to have something here.
But there isn't...